Web Usability Checklist

25‐point Website Usability Checklist

^{Accessibility} Rating    Comments

1. 1. Site load‐time is reasonable 

1. 2. Adequate text‐to‐background contrast 

1. 3. Font size/spacing is easy to read 

1. 4. Flash & add‐ons are used sparingly 

1. 5. Images have appropriate ALT tags 

1. 6. Site has custom not‐found/404 page 

Identity

1. 7. Company logo is prominently placed 

1. 8. Tagline makes company’s purpose clear 

1. 9. Home‐page is digestible in 5 seconds 

1. 10. Clear path to company information 

1. 11. Clear path to contact information 

Navigation

1. 12. Main navigation is easily identifiable 

1. 13. Navigation labels are clear & concise 

1. 14. Number of buttons/links is reasonable 

1. 15. Company logo is linked to home‐page 

1. 16. Links are consistent & easy to identify 

1. 17. Site search is easy to access 

Content

1. 18. Major headings are clear & descriptive 

1. 19. Critical content is above the “fold” 

1. 20. Styles & colors are consistent 

1. 21. Emphasis (bold, etc.) is used sparingly 

1. 22. Ads & pop‐ups are unobtrusive 

1. 23. Main copy is concise & explanatory 

1. 24. URLs are meaningful & user‐friendly 

1. 25. HTML page titles are explanatory